So You Want to be a Blogger: Here’s How to Publish Your Blog Content In 2022 | With over 600 million active blogs globally, blogging is growing as a popular medium for individuals and businesses.
If you love to write, being a blogger allows you to share your voice and build an online identity. You’ll also improve your writing skills and technical website knowledge in the process.
If you’re ready to start your blogging journey, it’s time to get published! Learn which web hosting platform is best for you, how to create and publish your blog content, and the optimizations you need to be making for the best results.
Choosing a Blog Hosting Platform
Originally created as a blogging platform, WordPress is still the go-to choice for many bloggers. This is due to its huge supply of plugins and themes and affordability compared to the fee with most website builders. Compare WordPress hosting sites if you’re considering this platform.
Website builders like Squarespace and Wix have beautiful built-in blog templates for you to get started quickly and easily. Each of these platforms has unique features to make your blog website stand out from the crowd.
Publishing on Medium can lead to you increasing your web following through getting discovered by new audiences and big publishers. It’s important to note, however that your posts would belong to Medium — you can’t post them elsewhere on your site later.
Before choosing web hosting services, take time to research to figure out the best blogging platform for you.
Create and Publish your Blog Content
Before creating blog content, check out some writing tips to ensure your post is engaging, readable, and likely to convert.
Navigate to your blog page and create a new draft post. Add your headings, sub-headings, and the body of your content into content blocks and any media such as images or videos that you would like embedded.
Be sure to add categories and tags, an excerpt, and an SEO description to make your content easy to find both on your website and on search engine results pages.
Once you’re ready to go live, simply click the publish button! Congrats, you just published your first blog post!
After publishing, check that the published post looks as you expect on both desktop and mobile and that any media and external links are working. Always share on social media to boost traffic to your site too.
Optimize Before Publishing
Optimizing your post is key because it makes your post easier to find and gets more eyes on your content.
Choose popular topics relevant to your audience, and use keyword tools to plan and optimize your content. Google uses hundreds of ranking factors in their algorithm to determine search results — if you’d like to learn more, you can find some simple SEO tips online.
Drive action by always having one clear call to action at the end of your blog posts. A good example is asking readers to join your mailing list for updates, as this allows you to capture email addresses for marketing and other purposes.
Be a Blogger: The Next Steps
Once you’ve chosen a platform for your blog content, learning how to create a blog is a walk in the park! It may seem intimidating to make your website, but once your site is live, it will be easy to add new posts.
If you want to learn how to take your blog to the next level and turn it into a profitable business, check out the business section of our blog for more.