ExecutiveChronicles | Charity Fundraising: 5 Effective Branded Merchandise Ideas | Do you think about different ways to raise money for your charity? There are many different routes you can take, whether it is running a community event, having a bake sale, selling donated items, and so on.
One of the most productive methods, however, is to sell branded merchandise. Aside from being a great way to generate funds for your cause, branded products help to enhance brand awareness and add a dash of professional polish to your charity.
As for which merchandise to choose, here are five proven ideas for your charity fundraising efforts.
1. Branded badges
A branded pin badge is an excellent option for a charity. They are affordable, durable, attractive, and bring a perception of value to the table. You also don’t have to go with a basic round badge that has your logo in the center. Instead, you can go with a high-quality custom design (made with enamel) that perfectly incorporates the shape of your logo or message.
Not only is a quality branded badge eye-catching for those that buy them, but it also draws attention when seen out and about. It’s a win-win in terms of generating money and maximizing brand exposure.
2. T-shirts and hoodies
Clothing is always a safe choice when it comes to branded merchandise. Aside from being a product to sell to those supporting your charity, your clothing – whether it is t-shirts, hoodies, or anything else that can be customized – makes for a great uniform for your employees.
As merchandise to sell, you may have to think outside the box rather than just slapping your logo onto a t-shirt or hoodie. Yet a creative design that grabs attention for the right reasons has a chance to generate significant sales.
Who doesn’t love a plushie? Whether it is a traditional teddy bear or one based on your charity’s mascot, plushies make for a great item to sell to both young and old – and everyone in between.
While custom plushies are generally a bigger investment than other options on this list, it doesn’t necessarily have to be the case. For example, you could combine a teddy with a sash that displays your charity logo.
4. Water bottles
With the growing push for sustainability and reducing single-use plastic, one of the savviest merch ideas is a customized water bottle. This is particularly the case if your charity has links to helping the environment.
Water bottle merchandise also doesn’t require much effort on your part. All you need is to select an attractive bottle design, add your logo, and you have a product that is ready for sale.
For merch that is inexpensive to produce, easy to store and transport, and is guaranteed to produce sales, one of the best choices is a customized wristband. Wristbands are a fuss-free accessory, and supporters of your charity will have no qualms with wearing them day after day. Comfortable, stylish, and eye-catching wristbands supply unmissable visibility for your brand with every outing.
Photo by Maria Oswalt on Unsplash